Tuesday, June 20, 2006

Social Marketing University

Fellow socially conscious blogger Nedra Kline Weinreich is offering a class in social marketing this fall in Los Angeles:

At Social Marketing University, you will move beyond the usual educational approach to changing health and social behaviors. Using social marketing, you will learn how to persuade individuals to take action for change by addressing the values, needs and desires that motivate them. It's about understanding and connecting with your audience by applying the same effective marketing tools that companies like Nike and Apple use.

Get the details here.

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