French (Bicycle) Revolution

Starting July 15th Parisians will have access to 10, 648 rentable bikes (going up to 20,600 by January). Rental stations will be situated so that none will 900 feet from anywhere in the city proper. Costs will be minimal with the project aimed at commuters over tourists. The only catch? It's being paid for by an advertising company in exchange for 1,600 billboards.

More details here.