The card is laser etched & cut. There’s no ink on it at all. What you’re seeing is just the green color of the paper and the lighter color of the type & image results from how it reacts to the laser.
My friends at BIG SECRET did the laser work and, as always, went above and beyond to make sure that this unusual piece came out exactly how we wanted it.
Need inspiration for your own business venture? Jessica is available to give you some professional musing today!